Send direct mail postcards to visitors who leave without buying.
Direct Mail Retargeting automatically matches 50% of your lost website visitors to mailable addresses and mails postcards each day.
Combining physical & digital marketing optimizes brand recall and engagement. Imagine your prospect receiving a glossy, tangible, custom designed 9″x6″ postcard, 2-3 days after viewing your practice’s website. Now that’s marketing!
So even though 98% of your visitors leave without purchasing, now you can retarget them in a way that ensures they remember your practice and prompts them to respond to your postcard offer – before they go with your competitor.
How Direct Mail Retargeting Works
Our team will work closely with you in our easy, step-by-step Postcard Retargeting program to help you convert more website visitors.
Step 1: Review & Set Up
We review your current website traffic and determine the best targeting approach.
We work with hundreds of dental practices and know how to best set up filters and rules so that you’re mailing to an audience most likely to convert.
Step 2: Send Postcards
We’ll mail postcards each day to the targeted addresses. The number of cards mailed per day is based on your traffic, the targeting, and your budget. Some clients mail 1 card each day, some send 20+ cards. It’s up to you.
Step 3: Track Results
We track the number of available addresses, mailed cards, and returning visitors each day.
Our team will review the targeting or creative and refine the program to continuously improve the results.
Let’s get started!