Blog
Pay-Per-Click For Dentists
Why do you need pay-per-click (PPC) advertising? Most new patients start looking for a new dentist with a Google search. Pay-per-click advertising is an essential part of search engine marketing, and helps to ensure your site is visible to people searching for a new...
How to Handle Negative Customer Reviews for Dental Practices
Negative reviews are always challenging. For a dentist who receives one, it can cause a great deal of stress and even feel like a personal attack. Critical online reviews have the power to cause lasting damage to a dental practice. This is the reality of running a...
Why SEO Matters to Dental Practices
Dentistry is a competitive business and patients in most cities have endless options when they’re choosing a practitioner. Attracting new patients requires a competitive edge. Now, more than ever, it is essential for your practice to be visible online. Patients aren’t...
After Design: Dental Website SEO
So now that you have a new fancy and modern site for your dental practice, it is time to promote your site and improve those Google Rankings. For significant levels of success, the work here is just beginning. Fresh out of the Box Websites built by firstdentist.com...
Importance of Content on Dental Websites
Content. Whenever you read an article or SEO how-to guide about what is required for great Google rankings, it is the one thing that pops up over and over again. The now cliché, ‘content is king’, is widely over used. But for good reason. It is king. Yes, links,...
It can take time to climb the page rank in Google for local searches. Why you need to start now!
"It's 2015 and we all use the internet to find local services...restaurants, movie theaters, doctors, and dentists. Most of us click on first page search results because top results are showing the best of these services, right? After all, they beat everyone else! If...
Getting started with Google+ For Plus Size Business Benefits
The medical profession is now warming up to the fact that being on Google can benefit their practice in a big way. A larger number of people now prefer using search engines to find dentists in their neighborhood. This has made it crucial for all professionals to...
Importance of a Mobile Site for Your Business
Having a mobile site for your small business is now more important than ever. To highlight that point, here is an often quoted statistic, that was originated back in 2012 and is frequently repeated throughout the marketing and tech fields: “There are more mobile...
YouTube SEO Benefits
Google recently brought about many changes in the way rich snippets are treated in search results. It played a major role in reducing the importance of video snippets in search results, limiting them to sites that were based solely on video, such as YouTube. What are...
How to Entice different Generations to Your offer!
In the last blog post I talked about some key elements of an effective Email Marketing Offer. Today the focus will be on how to establish an enticing offer by understanding your “target audience”. There are a couple of things to consider when putting your offer in...
Social Marketing – Email Marketing
In the September 20, 2012 blog post we talked about social media taking a stagnant marketing campaign to being one that is more interactive to your target audience with inbound and outbound components. So, today we are going to talk about one form that can be both...
Why is Social Marketing on Social Media so Critical?
Building relationships is key to attracting and retaining patients in today business climate. People need to feel safe and have a level of trust when making decisions for themselves and their family. Marketing and Sales have always partnered together, but today...
Local SEO Changes Afoot at Google
Google local has always been a very muddled place to optimize for search engine results because Google never seemed to put a lot of emphasis on making it straight-forward to use. It has made providing local search engine optimization one of the trickiest services I...
Local Reviews are a Growing Factor for Local SEO
If you are a client of firstdentist.com you are aware we have been pretty bullish about the need to build reviews for your business. In fact, we even have our own review platform (Proven Local) to help you increase your reviews which serve to build your clinic's...
Social Media for Dentists
RBD understands that successful Dental practices are built on relationships and community. In today’s consumer market, Social Media is an essential tool for communicating this message. Based on a high demand, we are proud to announce a new division dedicated to Social...